As a Digital Marketing Manager, Shivam Pkhriyal is responsible for planning, implementing, and managing marketing campaigns across various digital platforms. He analyzes market trends, monitors campaign performance, and adjusts strategies to optimize results. Shivam oversees SEO efforts, manages social media content, and coordinates with cross-functional teams to ensure brand consistency. His role also includes tracking key performance indicators (KPIs) to enhance brand awareness, customer engagement, and overall business growth.